By Dennis Hartley
(Originally posted on Digby’s Hullabaloo on May 16, 2026)
First, full disclosure…from my 2008 review of The Gits:
In the fall of 1992, I moved to Seattle with no particular action plan, and stumbled into a job hosting the Monday-Friday morning drive show on KCMU (now KEXP) , a mostly volunteer, low-wattage, listener supported FM station broadcasting from the UW campus with the hopeful slogan: “Where the music matters.” I remember joking to my friends that my career was going in reverse order, because after 18 years of commercial radio experience, here I was at age 36, finally getting my first part-time college radio gig. I loved it. […]
What I didn’t realize until several years following my 7-month stint there, is that KCMU was semi-legendary in college/alt-underground circles; not only was it literally the first station in the country to “break” Nirvana, but counted members of Mudhoney and Pearl Jam among former DJ staff. I was just a music geek, enthusiastically exploring somebody else’s incredibly cool record collection, whilst taking my listeners along for the ride; in the meantime I obliviously became a peripheral participant in Seattle’s early 90’s “scene”.
And now, I find myself in 2026, writing a review of a documentary about the 25-year tenure of a popular KEXP DJ who started his gig at my old alma mater 7 years after my stint (even on a good day, Time is cruel).
Peter Hilgendorf and Andrew Franks co-directed this absorbing portrait of KEXP’s longtime afternoon drive host Kevin Cole. I’ve often tuned in to his show over the years and enjoyed his knowledgeable, laid-back on-air persona and thoughtful music curation, but had no inkling of his fascinating backstory.
As it turns out, Cole is like the Zelig of alt-music, starting with his involvement in the Minneapolis underground nightclub scene in the ’70s. More specifically, he was a popular house DJ at the legendary First Avenue, right at the time Prince was first making his mark at the venue (in the film, Cole recalls the time the artist shyly approached him at the club and asked him to DJ one of his house parties).
In 1994, Cole was one of the founders of the short-lived but highly influential “REV105”, a Twin Cities-based alternative music FM station. It was a “commercial” radio station, but its programming philosophy was closer in spirit to the free-form, music community-oriented “underground” FM stations that flourished in the late 60s and early 70s. When he moved to Seattle in the early 2000s, he briefly worked for Amazon music.
What emerges is an inspiring portrait of someone whose enthusiasm for discovering and sharing new music is showing no signs of waning. And it’s particularly heartening to learn that rumors about the death of true community radio have been greatly exaggerated.